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Untangling Blog

blogging on UX, Design & Legal Tech...
August 6, 2013
1
  • what's the magic number?

Shake, Rattle & Roll to my Magic Number: 7 +/- 2

By Kate Simpson | Information Architecture, Insights, User Experience (UX) | No Comments
what's the magic number?

De La Soul says 3 is the magic number.

In the design world, however, the magic number is 7 plus or minus 2 (so more of a magic range, I suppose). The reason is simple: apparently people can only remember or process 7 +/- 2 pieces of information at a time (George A.Miller, 1956). So, we IAs set about ensuring our designs had only 5 to 9 options in a navigation system or 5 to 9 tabs on a screen.

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Recent Posts

  • The Speed of Change (Spoiler Alert: It’s Slow) – Kate Simpson on Slaw.ca (http://www.slaw.ca/2014/04/08/the-speed-of-change-spoiler-alert-its-slow/)
  • Design for Findability Not Just Search: Kate Simpson on Slaw.ca (http://www.slaw.ca/2014/01/28/design-for-findability-not-just-search/)
  • Legal Innovation: What’s It Going to Take? Kate Simpson on Slaw.ca: (http://www.slaw.ca/2013/12/16/legal-innovation-whats-it-going-to-take/)
  • Lean as a Process Catalyst for Legal Technology: Kate Simpson on Slaw.ca (www.slaw.ca/2013/10/02/63439/)‎
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About Tangledom

Tangledom is a design-led consultancy specializing in information architecture, user experience & design thinking.
We use new, lean & creative approaches to increase the success rate of your Legal IT & KM projects.

Find out more about these approaches by checking out our blog and looking at the Consulting Services we provide: UX SWOT Analysis, Problem-Solving Workshops, and Knowledge Design.

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Latest from our Blog

  • The Speed of Change (Spoiler Alert: It’s Slow) – Kate Simpson on Slaw.ca (http://www.slaw.ca/2014/04/08/the-speed-of-change-spoiler-alert-its-slow/) April 8, 2014
  • Design for Findability Not Just Search: Kate Simpson on Slaw.ca (http://www.slaw.ca/2014/01/28/design-for-findability-not-just-search/) January 28, 2014
  • Legal Innovation: What’s It Going to Take? Kate Simpson on Slaw.ca: (http://www.slaw.ca/2013/12/16/legal-innovation-whats-it-going-to-take/) December 16, 2013
  • Lean as a Process Catalyst for Legal Technology: Kate Simpson on Slaw.ca (www.slaw.ca/2013/10/02/63439/)‎ October 8, 2013

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  • Home
  • About
    • About Me
    • About Tangledom
  • Untangling Blog
  • Consulting Services
    • UX SWOT Analysis
    • Problem-Solving Workshops
    • Knowledge Design